Why Rear Facing?

Your child's safety is our number one priority and that's why we always offer free and impartial advise about the safest way for your child to travel.

Sadly, most babies in the UK will only use a rear facing seat for a year or even less. Most parents believe that once a baby has outgrown their baby seat they only have one option, to forward face. Most baby stores offer forward facing seats from just 9kg and many people see this as a child milestone. But, unfortunately in the event of a car accident a child under the ages of 5 is five times more likely to be seriously injured or killed in a forward facing car seat. 

In a rear facing seat, the whole body is protected by the seat which absorbs the impact protecting the child's vulnerable head and neck. The bones in the neck of a small child are not developed enough to protect the spinal cord. In a collision in a forward facing car seat the weight of the head combined with the immature skeleton can cause the spinal cord to stretch. the slightest stretch can cause it to snap. This is known as internal decapitation and causes paralysis or death. 


Using a rear facing car seat reduces the risk of serious injury or death from 40% to just 8% compared to a forward facing seat. 


For more information or advice get in touch with us, your Axkid car seat experts based in the West Midlands.